People counting that you can trust.

With Bellwether you can see precisely which parts of the customer’s journey need attention.

Accurate, overhead 3D sensors track ins and outs separately, distinguish children from adults, and keep counting consistently in busy groups. Continuous counting - not occasional snapshots  - means you see real trends, not guesses, and can make better staffing and marketing decisions.

Stereoscopic Technology
Transparent Audits
Privacy Filters
GDPR Compliant
95+ Accurate

Accurately Measure Passer-by traffic

Our Privacy-compliant sensors track passers-by vs visitors so you know your true capture rate, window performance and peak times live, in one dashboard. 

Managers get a clear read on shopfront appeal and window promotion performance across all outlets, making it easy to spot which offers, layouts, and locations are really stopping traffic and where there is unrealised opportunity.

  • Measure everyone who walks past, not just who walks in
  • Measure your shopfront’s real stopping power
  • Track traffic uplifts when you run ads or promos
  • Spot peak hours and busy days for better rostering

In-store Footfall Measurement

Match your staff roster to customer demand and enhance your visitor experience with the most accurate in-store people counting software available. The dashboard makes it easy to find the data you need to compare multiple locations or time periods and understand trends.

Fitting room LIVE Occupancy Sensors

Maximize your ultimate conversion zone with actionable data on fitting room usage, dwell time and staff responsiveness.

  • Privacy-first design: Non-visual radio-based sensors ensure full compliance with privacy regulations and maintain customer trust.
  • Operational insights: Understand peak try-on times, identify underutilised spaces, and improve your staffing allocation.
  • Conversion analytics: Correlate fitting room usage with sales data to uncover direct links between engagement and revenue.
  • Easy integration: Works seamlessly with existing Bellwether analytics dashboards for unified store intelligence.

Escalator Monitoring & Uptime Alerting

Every minute an escalator stands still, foot traffic and sales suffer. Our AI Automation Agents keeps watch 24/7 on escalator status across your sites - alerting managers the moment an issue arises.

  • Instant alerts: Immediate email notifications when an escalator stops.
  • Smart triage: Know when to re-engage security for a quick reset and when to escalate to maintenance.
  • Footfall preservation: Minimises downtime impact on store visits, sales, and potential rent disputes related to escalator outages.
  • Simple setup: Plug-and-play installation using Bellwether’s trusted hardware monitoring network.

Advanced Patented Technology

We never store any uniquely identifiable or personal information about your customers. The advanced stereo vision (3D) and patented path tracking tech provide accurate data under a broad set of environmental conditions like high traffic and dynamic lighting in both indoor and outdoor environments.

Accurate and Monitored

3D Lens provides high accuracy rates, consistently monitored at above 95%. Once the cameras are calibrated to their environmental conditions, they are manually validated to ensure accuracy. Ongoing counting means trends and changes can be spotted rather than snapshots such as bi-annual counting.

Overhead Mounting

Very discrete, non-intrusive and installed looking down. This is so the view is not obstructed by groups walking together. Each individual's movement can be tracked separately and accurately.

We count foot-traffic in both directions separately to give you a count on both enters and exits, then our software does the math for you.

Adults Vs Children

Can be set up to separate out Adult and Children counts. Please let us know if you want this option.

Directional Automatic Counting

Counts Enters and Exists separately. There is no need to divide numbers as direction is automatically captured. 

How do you distinguish between a "passer-by" and a "visitor"?

Our sensors use precise spatial zones to differentiate behavior. A passer-by is someone who remains outside the store perimeter or continues walking past the storefront. A visitor is someone who crosses the threshold into your store. By comparing these two metrics, we calculate your capture rate

Decoration

Questions about how it works?

From camera set-up and privacy to training your floor team, Bellwether has straight answers and proven processes.

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