Bellwether is a retail performance system that combines people‑counting cameras, live trading data and expert support to show where customers are underspending - and how to turn those missed opportunities into sales. It gives you clear visibility over footfall, conversion, ATV and staff performance across all your stores.
Bellwether is built for growth‑focused bricks‑and‑mortar retailers with multiple stores who want better visibility, tighter control and more profit from their network. Typical customers run between 3-50 stores across New Zealand and the eastern seaboard of Australia and hate leaving money on the table.
No. The hard analytics happens behind the scenes. You and your managers get simple dashboards, clear metrics and plain‑English recommendations that make it obvious what to do next in each store.
Once cameras and integrations are live, you start seeing meaningful patterns within days and clear trends within a few weeks. Most customers spot obvious underspend, staffing gaps or process issues surprisingly quickly once they can see the data clearly.
No. The software is one part; our retail experts are the other. Bellwether comes with hands‑on support, training and coaching so your team can use the insight to actually change behaviour on the shop floor.